Budgeting, Saving hacks, Speakers' Corner Norsk ekspert på privatøkonomi: Det er faktisk på tide å tenke på jul Even though the calendar only says October, it's time to start planning Christmas From restructuring announcements to CEO succession plans, from thought leadership platforms to issues management initiatives, Anne has a passion for business and a mandate for crisp and clear communications. 20 Aprile 2020 22 Aprile 2020 Tonia 0 commenti blog, Decamerone, Liceo Urbani, pensieri, quarantena, San Giorgio a Cremano. I keep thinking back and remember when organizations were struggling with bytes of data, that then became kilobytes, then megabytes, and regardless of its size, it was always a bigger byte than they could chew. Quick History Speakers' Corner is a designated section of Hyde Park in London, UK. Both Disney and IKEA deliver an excellent customer experience by interpreting brand and experience synonymously. However, this list isn’t ever going to be a complete list of the potential data you might benefit from. He has considerable expertise in the fields of commercial management, strategy, marketing, analytics and customer value management. But Kylberg has been defying expectations most of his life. Jeffrey’s VOD, “Measure Them!” will be coming soon to a device near you. In essence, advocacy programs allow your employees to tell your company story. Since 1866 Speakers' Corner has been a place of public debate, dialogue and arguments galore. Before I get to the checklist, let’s review a quick definition and look at the rationale for employee advocacy. Steven’s career was primarily steeped in the financial services and education industries. Starting as an engineer, she was promoted to R&D project manager, Design Center program manager, and R&D section manager. Rich’s VOD, “Unconventional Marketing: Courage and Conviction,” is available now. She is a dynamic speaker who is frequently invited to industry events to share her expertise on topics including Market Centric Product Development, Customer Experience, and the connection of Customer Experience metrics to hard business metrics./p>. Can you be authentic? 樂 Det svarer 4 eksperter på her! Optimize For Your Audience In this role, VanderLaan serves as the senior public relations executive and primary company spokesperson. 12 – Always write meta-descriptions. #SCVOD — Speakers’ Corner VOD (@SpeakersVOD) August 31, 2015, @SpeakersVOD that’s right. Most recently he spent the last two years with a Boston start-up pioneering the introduction of an innovative simulation technique that allows marketers to use existing insights and research to recreate customers journeys in a virtual environment and test how they might respond to different scenarios. Read his other blogs. • promotional channel analysis, She is actively involved with the American Ireland Fund and the Aspen Ideas Festival. Diane and Luella’s VOD, “Western Union Case Study: The 5 Conversations All Social Brands Should Care About,” will be coming soon to a device near you. My favorite methodology: use one index card per point to collect and organize your thoughts. Why do you do what you do? #SCVOD — Speakers’ Corner VOD (@SpeakersVOD) August 31, 2015, . • content and subject matter expertise audit, With all of these challenges, corporate brands and individuals can lose credibility immediately, and it is critical to have a foundation for crisis management and a plan to deal with crisis. This is often larger than what you would first pick as aesthetically pleasing. Amy launched Financial Social Media (FSM) in 2010 to specifically address the compliance issues surrounding social media and the financial industry. Lo Speakers Corner. Lather, Rinse, Repeat: How Preparation helps Communicators Respond to Crises. • creation of measurement dashboards among many other foundational steps. Make sure that your titles and headlines are full of search-friendly keywords. #SCVOD, Want more from Bernie and Amanda? If there are inconsistencies in your background, lean into them. If you’re too logical, you won’t connect and you will act too robotically. Who are you trying to reach with your blog? Send us a message or call us, and we will contact you within 24 hours! This can translate into a boost in online profile, reputation and fan base. Check out their highlight clips from their Speakers’ Corner webisode, “Employee Advocacy: Why Employees Are The Next Big Thing.” Before starting Thinktwice Bernie was Vice President, Internal Communications for Iron Mountain, the global leader in information management services based in Boston. Marketing and Communications Professional Development and eLearning, Phone: +1.303.663.1013E-Mail: info@speakerscornervod.comPowered By Westmeath. He has led the communications aspects of many industry-changing “firsts”, including the launch of the first wrap accounts for Shearson Lehman Brothers; the launch of the first ETF, the SPDR, while at the American Stock Exchange; the first active ETFs for Grail Advisors; and the first fully online accredited university, Jones International University. Given that the ability to leverage data significantly impacts a company’s ability to compete, in the next five years, fortunes will be made and lost based on which leaders can most effectively reorient their approach; initiate enterprise-wide; data-led transformations; and effectively monetize this new type of asset. Prior to working at Western Union, Scott was the marketing director for US West Dex and Izodia Corporation. A Speakers' Corner is an area where open-air public speaking, debate, and discussion are allowed.The original and best known is in the northeast corner of Hyde Park in London, England.Historically there were a number of other areas designated as Speakers' Corners in other parks in London, such as Lincoln's Inn Fields, Finsbury Park, Clapham Common, Kennington Park, and Victoria Park. Like any other social media program, you need to a smart, realistic and deliberate approach. What do they want to hear from you? One of my favorite books is Deep Survival, by Laurence Gonzales. People trust digital media and owners of smart phones are now publishers. 7 – Pick a practical font size. The companies that are the most progressive at how they look at data, like Google, Uber and AirBnB, are creating significant value and changing the economy.  They way they look at data and figure out how to extract value has become a compelling and sustainable advantage. ... Quarantena 2020, il nuovo Decamerone. In this era of universal access to information, don’t attempt to fake it. Beyond the profile boost for your branded content – the explicit messages you are sharing – advocacy programs send powerful symbolic messages to both consumers and employees. His current endeavor: leading the marketing and communications team at Arrow Electronics. Speakers’ Corner, desde 1983. 📱625328380 📞964223425 ¿Quieres que pasar el mejor año de tu vida? But the bigger payoff is the potential for an increase in sales leads, revenue and ultimately profits. He now applies his experience to providing strategic communications direction to the clients of Communications Strategy Group (CSG), a company he founded in May 2004. She is equally passionate about mentoring and coaching professional women, and is a board member of the Denver Chapter of the Ellevate Network, a global organization dedicated to empowering women economically and in the workplace. Use digital media to know which conversations are happening and also establish a set course for how far you will engage in social media in response to a crisis. By aligning teams under a unifying brand principle, these brands have been able to get outside of their departmental marketing silos to create a consistent and excellent customer experience. Scott’s tenure with Western Union began in 2001 and has included positions as General Manager of the U.S. domestic business and Senior Vice President for marketing in the Americas. At Speakers Corner we're lucky to work with some amazing speakers and we often turn their thoughts into words on our blog page. Jeffrey holds a BA in communication and French from the University of Colorado. @annakadric#Gamification can be effective depending on #culture, often great fit @ CPG companies. In this role she was responsible for instilling a consumer-centric culture and processes globally. Speaker’s Corner is more than just a corner While you’ll usually find speakers convened around the area commonly known as Speaker’s Corner, the speaking area of Hyde Park is actually much larger. Meg VanderLaan is the Chief Communications Officer of MWH Global, headquartered in Broomfield, Colo. Boring is bad. Latest Blog Posts. Always savvy that the rapid shifts between traditional and social marketing can be challenging to navigate and harness, she addresses the most pertinent issues regarding social media, resulting in a clear approach that allows you to cut marketing costs, consistently build your network, and increase your revenue. • packaging of content, and Key is training. #SCVOD — Speakers’ Corner VOD (@SpeakersVOD) August 31, 2015, . How the Tories lost Anatomy of a doomed campaign. Speakers Corner in Browns Bay, Auckland. MULTIFACETED. Prior to that he managed the Global Internal Communication function at Dell Inc. and led strategic planning for the award-winning Conversations & Communities (social media) team. It’s also important to have internal systems that allow (even foster) multi-directional dialogue and content sharing. Enlisting your employees in an advocacy program can also help drive staff engagement, and given the stubbornly low engagement levels and related drag on productivity, that’s a very good thing. A small chain of quick service restaurants review regularly the menu items that are customized so they can create flavor fusions that customers would want to purchase in the future. Be prepared both internally and with your clients or sites. Employee Advocacy: Why Employees Are The Next Big Thing. It’s called “active listening” in acting, and it’s what differentiates the great speakers: reading the faces and body language of the people in the room non-stop. #SCVOD, . What information will they find helpful, informative or entertaining. As program expands from pilot to company-wide, internal Q&A could be great training/promotion.  Our CEO had over a dozen questions about how our projections tied to other pieces of our business.  How did it correlate with our inventory position?  What about account sales?  Should the company expect a slew of new orders in the coming quarter as we were projecting a very healthy growth in market position? This will fuel your Leadership Platform. Amy’s VOD, “Using Social Strategies to Generate Sales,” is available now. In this capacity, he was directly responsible for establishing Jones International University as a recognized pioneer in online post-secondary education. NB! This misalignment causes inefficiencies in the allocation of human and financial resources, marginalizes marketing outcomes, and perhaps most importantly, dilutes what your brand stands for in the minds of consumers and stakeholders in the cacophony of voices they are peppered with each day. @Monigle A2: Next step is to offer training, eg how to write effective @LinkedIn profile. Written and provided by Speakers’ Corner featured presenter, Michael Baldwin, CEO of Michael Baldwin, Inc. and Author of, “Just Add Water!”. Gabe’s background includes a stint as a TV commentator at the 2010 Vancouver Olympic Games and analyst for the South Africa World Cup. Advocacy programs are an excellent way to foster employee participation in your brand story, both as messengers and content contributors – or storytellers. Hvordan påvirkede coronakrisen vores private finanser? Whether you are an athlete, a musician or a business guru, think about your role in the community and those talents and skills that make you a more interesting, compelling character. It is imperative that we learn about our clients’ crisis plans. Music, random thoughts, ideas and action. Disrupt your own business – before someone else does! As we methodically peeled the onion, we learned that due to a large order two months prior and the softening of the market, our inventory was healthy enough to support the market demand for the quarter although our consumer sell-through continued to be healthy and growing.  In summary, even though our market position continued to gain strength, our account orders remained the same as previously anticipated. Well, our business is social in nature. Arezou also established global Customer Experience Management programs, infusing customer centricity into the fabric of the company. At the heart of a streamlined content marketing effort is what we call “Content Process Optimization” (CPO). 43. Authenticity is a central ethos of social media, with a premium on transparency and responsiveness. Political candidates call this opposition research. On October 14th, 1855, a carpenter set up a soapbox in Hyde Park, near Marble Arch in London, and made a speech to onlookers complaining abut high food prices. We have created a checklist to help you optimize your LinkedIn profile and blog content, make sure you have your blogging platform setup correctly and offer new ideas to get more people seeing your blog articles. Having spent the past 15 years in corporate communications, Amanda has worked closely with executive teams to drive engagement and effectively lead employees through organizational change. Throughout her career, she has provided valuable communications council to corporate leadership. She began her career at Hewlett-Packard, where she spent 13 years in increasingly significant roles. This pub is the perfect destination for a delicious lunch, a midweek treat, a three-course meal or celebratory drinks. Now you have your awesome custom content ready to go, but you need to present it in a way that is easy to digest. She also worked in marketing for a dot-com start-up and managed marketing programs in the health insurance industry. Do you trust your employees? She currently lives in Highlands Ranch, Colorado with her husband, John. Luella received the 2010 Lifetime Achievement Award from the Colorado Women’s Chamber of Commerce and in 2014 was recognized by the same organization as one of Colorado’s most powerful women. Met Nouhaila en Anne Martien van der Does. Arezou holds Master’s and Bachelor’s degrees in Electrical Engineering from the Oregon Graduate Institute of Science and Technology and Washington State University, respectively. Training is also critical. I enjoyed the challenge immensely.  However, the most valuable part of this experience for me was the reminder to follow my own recipe: By Speakers’ Corner Presenter and Western Union Chief Marketing Officer (CMO), Diane Scott. For employees it says: your ideas matter, we trust you, we believe in our company and we support your personal brand. 14 – Create images that are the correct size for each of your favorite social media channels. Anne has spent more than 30 years in corporate communications serving Fortune 500 companies in the US, Europe and Asia across a variety of industry segments including technology, financial services, health care, engineering and consumer packaged goods. Avoid saying “No Comment.” While feeling right at the time, it may raise suspicion in the news consumer’s mind. Michael’s VOD, “What’s YOUR Point?” is available now. We work with 7500 speakers, with 1000 on our website. It is an art form, a powerful tool, and a credential which has no peer, in business or in life. It was a place for the public to express their views and have their say in government. @mmcfroehlke1 A2: But need to keep active through crisis to be credible. Data Analytics and My Stream of Consciousness. Once upon a time this station had a frontage designed by Charles Holden, but that has long since gone, as the space directly above the station is now a shopping centre called West 1 (name taken directly from the postcode). Our MD Nick Gold has published a book on public speaking and here are his 5 top tips! The fusing of MCG and FSM sparks new opportunities for clients to benefit from MCG’s integrated communications approach to solving client challenges and FSM’s deep understanding of the power of social media to drive results. @CSG_PR Yes, #advocacy should be gamified – example is in ranking of participants based on frequency, reach #Gamification #SCVOD — Speakers’ Corner VOD (@SpeakersVOD) August 31, 2015, A2. Named after the county where her maternal Grandmother was born, Westmeath relies on a “best practices” methodology and a virtual team that is both experienced and committed to advancing our clients’ agenda. Are you good at listening? @CSG_PR Disclaimers can also be addressed through hard-wired company hashtags – example #targetscoop suggest them on all personal platforms, . Like a dentist who treats a child with a lollipop, the Swedish retailer rewards the weary shopper with 50-cent hot dog or a cone of soft serve ice cream at the end of their journey. As you go through this process, inspiration for data monetization can come from the questions, from the data, and from the analytical methods. You’ll have to turn this aqueous and malleable data into concrete insights about the customers. For Disney, this means bringing together a cast of actors, production specialists, tour guides, designers, food service, marketing gurus, and IT teams together to create a “magical” experience. Viola!  Eureka!  I redeemed my credibility and perhaps a bit of my ego! For the past few months there seems to be growing buzz in social media (and marketing communication circles) about employee advocacy. IKEA’s brilliant understanding of its customer journey enables the brand to pinpoint the precise moments where its customers are experiencing the highest amount of pain, such as checkout.  It then proactively embeds a series of touch-point that attempts to remedy this issue as quickly as possible. He has served on the Faculty at Visa Europe Business School and is a frequent conference speaker. As Chief Product and Marketing Officer, Diane Scott is focused on developing new products and services for consumers and businesses by leveraging existing assets to increase consumer loyalty and retention, attract new consumers and obtain a higher share of wallet. You should avoid jumping on the bandwagon without careful due diligence and planning. The Butterfield Blues Band: East-West Elektra EKS-7315 Format: 33rpm-LP Manufacturer: Speakers Corner Status: New release, in stock In 1965, just one year after Paul Butterfield had formed his blues band – named after himself - and launched one of the very best groups among the white Chicago blues community, the band produced this dynamic and visionary album It is relationship driven.  So it only makes sense that we as a business leverage social media to engage with our existing customers, while continuing to grow a strong customer base.   As such, we are utilizing social media to build a critical mass audience that is engaged with the Western Union brand, drives awareness and advocacy, and provides high quality care. Last year, he wrote, “Just Add Water,” which shares his secrets on great presentations. In 2006, she became a member of the board of directors for Gates Winhere, a joint venture based in Yantai, China, serving as the board’s only American and only woman. In our presentation Amanda and I positioned employee advocacy as the next big thing, and with good reason – as I detail below. Though with this recommendation, many people often ask me where they should start. Conduct media training with key executives and project managers. Eight years separated Henry SPINK and his wife Martha DOUGHTY but a few months after he reached his allotted span in 1858 Henry died. Protegido: Blog. Use these questions to better define the problems that are most helpful to solve.  Then use the data and analytical techniques available to develop potential solutions. So, today my friend and I … As General Manager of Data Services, he is responsible for driving Tendril’s Data Services business unit and leading a team of highly talented, analytics professionals to extend the value of Tendril’s data driven products and services. Speakers’ Corner has its roots in the folkmoot (meeting place of the people) that arose in Medieval England. Optimal image sizes encourage engagement and sharing on social. 15 – Add social sharing buttons to your blog page. As Chief Communications Officer for Western Union, Luella Chavez D’Angelo is responsible for developing and implementing a strategic, aligned and highly effective global communication and corporate social responsibility strategy for the company’s growing array of products and delivery channels. @Monigle A2: Need to monitor informal #employee outreach. Spikers Corner - Stedet for meningsutveksling og debatt. BOND STREET. Reg. It is a symbol of democracy, born out of revolution. Speakers’ Corner The Well-Behaved Embezzler. Luella and Diane’s VOD, “Western Union Case Study: The 5 Conversations All Social Brands Should Care About,” will be coming soon to a device near you. In 2010, she founded Westmeath Global Communications, a virtual consulting firm, which offers clients services that help organizations accelerate performance. Don’t rely on stock photos. For me, surviving a crisis is just like that. Twitter. Anne’s VOD, “Creating Your Leadership Platform,” will be coming soon to a device near you. Du må klikke på tittelen for å komme til kommentarfeltet. We hope you enjoy and find our c As for the potential benefits of employee advocacy, they have been well documented and are backed by robust research and results. Does Customer Engagement Matter for Brands? During his agency days, Bernie worked with a range of leading organizations including Ford, Deutsche Bank, Boeing, Gerber/Novartis, Toyota, Nationwide, MolsonCoors, Visa and Sprint. Before joining Tendril, he was Chief Operating Officer at Zoola Inc. where he oversaw product development, product marketing, technology and customer service. With this accelerating interest and growing commitment to content marketing has come greater complexity both in terms of the structure and responsibilities of those in the marketing organization and the tools and tactics that are applied. speakerscornercastellon. Speakers’ Corner is a London institution. 4. Anne earned a Bachelor of Arts degree in journalism from Michigan State University and has completed executive education programs at The Wharton School at the University of Pennsylvania and at INSEAD at Fontainebleau. The end of the campaign Speakers’ Corner signs off. More and more organizations are coming to understand the importance of becoming publishers as they recognize that marketing is no longer a game of control, but one of influence. Just prior to founding CSG, Steven served as vice president of marketing and communications for Jones Knowledge, a holding company for a series of online education companies. From my perspective, personal branding is primarily about self promotion and, candidly, it is more often than not, self serving and short lived. In 2015, the company was acquired by MCG. So the last place you might expect to find a person like Kylberg is in a vice president’s chair at an 80-year old, Fortune 150 corporation. This is also where you build relationships with the media. I spent sometime reflecting on where we had gone wrong.   We knew what to look at qualitatively and measure quantitatively.  We definitely had clarity about our signal (market position).  We understood very well what the signal was telling us (25% lift in value market share in less than two months).  All good, except we failed to ask “So What?”. Is your social media policy overly complex or restrictive? A random collection of slides (too common a problem with presenters) has nowhere near the impact — or the power — to convince audiences, change minds, and close deals. There are many notable leaders who have deliberately and strategically leveraged robust content and specific channels to move the needle. And success of good programs like @ibm evidence can work #SCVOD, . Fra Øivind Andersens bok "Ved Kilden". She resides in Denver, Colorado with her husband and two boys and runs her own firm, ClearChange Communications. Ask yourself if your employees are likely to be positive and supportive as online ambassadors? Know the communications team at your client or site so you understand their protocols. Author, speaker, and entrepreneur Amy McIlwain shares her knowledge at events around the world ranging from audiences of 1,000 to small executive boardrooms. Este contenido está protegido por contraseña. #SCVOD, — Anna Kadric (@annakadric) August 31, 2015, . Communicate your crisis plan to your employees. Here's 5 ways to prepare your team to meet the global challenges we face in 2021. Facebook. The history of Speakers Corner in Toronto blogto.com - Ed Conroy. You can’t invent an area of passion. Sounds simplistic and obvious, but in most organizations today it is the distribution and promotion phase of the work flow that often drives the first two or worse there is no coordination at all. Steven started the firm out of a desire to improve the role, reputation and delivery of what had been traditional public relations, and evolve it to what is now the framework of CSG’s â€œcontent-based influencer relations” philosophy. But how can you get your blog in front of more people? Amanda has a bachelor’s degree in both English and Communications from Vanderbilt University and a master’s degree in Integrated Marketing Communications from the Medill School of Journalism at Northwestern University. Is there anything else you can be doing to help boost your blog views? It’s challenging to discuss behaviors and interpersonal connections in a digital world, but digital communications should not be forgotten in your response to crisis. Steven Shapiro has designed and executed successful business-to-business and business-to-consumer marketing and communications strategies for more than 25 years. For more info on Bernie Charland and Employee Advocacy, click here! If you are not already in the mode of listen-learn-adapt, however, these benefits will be lost on you. With the election over, our pop-up blog will pop down—for now. You need to think and plan. Using brands as a North Star, these organizations are able to create cross-functional teams that are aligned to a promise that can be consistently delivered across a kaleidoscope of touch points. Here are a few key points of the Q&A: . In other words, treat this as a conversation and not a pushy hard sell – which is anathema in social media. She and her husband, Evan, live in Golden, Colorado, with their son. 9 – Get rid of large blocks of text. What are their expectations? She lives in Colorado with Mulligan (her Soft Coated Wheaten Terrier) and enjoys tennis, golf, biking and skiing. @mmcfroehlke1 A1: #Advocacy program could help @amazon foster internal debate, more #brand-safe content. Her content-packed action items help you tackle the complex compliant issues within the financial industry so you can yield immediate results. But I would suggest you start with a strong foundation. Do you have social infrastructure? As the head of internal communications, she oversaw financial and strategic messaging, a global rebranding, the introduction of new leadership and the acquisition/divestiture of numerous entities. The park has been graced by esteemed individuals like George Orwell. We work with 7500 speakers, with 1000 on our website. You may be a CEO but that doesn’t necessarily mean you command attention. Areas of focus include brand and reputation management, corporate social responsibility, issues/crisis management, messaging/positioning, employee communications, change management and customer engagement. Every day, in every organization, there is potential for a crisis. Las Reglas del Juego han cambiado-col. ... Posted on octubre 8th, by Speakers Corner in Novedades, Sin categoría. Opportunities can hide in plain sight.  Some ways to positively impact the bottom line using data include: The conditions for data monetization for a wide range of businesses are great: However, these same trends create challenges for businesses.  Too often companies get off course by diving right into the masses of data that is available.  Instead, the focus needs to shift to thinking about the right questions and the answers to them — the value is in the answers, not the data. Speculation and gossip can tell your story for you, if you don’t jump in to set the scene. Clarify, don’t speculate. In these roles, she was responsible for marketing communications and brand strategy for various consumer and business-to-business segments. A large U.S. chain of department stores gathers information on what customers say they would like to see in store with sales associates to help them inform the merchandising process. Our American society is going through a rough patch. Awarded 2015 PRSA CO Business Person of the Year!! But despite the huge potential benefits to companies (and employees), staff advocacy programs are not a magic bullet, and not for every company. Although our sophisticated model commanded 93% accuracy, we did not have any answers to our CEO’s questions.  We had done the job we were asked to do very well but ultimately we had failed in providing business-worthy insights. @DavidMortazavi highly regulated companies require more rigorous training and strong #socialmedia policies. He joined Tendril, a leading provider of Energy Services Management (ESM) solutions in January 2015. So with all this promise, why shouldn’t companies start an employee advocacy right now…if they haven’t already? He melds his actor’s training with his professional acumen to create a compelling, transformative experience for all who work with him. TRANSPARENCY. At its core employee advocacy helps amplify your marketing efforts – increasing the credibility, reach, audience and engagement well beyond levels for typical corporate outreach. In the US he held senior positions at Partners First (formerly Wachovia Bank) and Providian. Recently, my team and I were faced with a major challenge that required a herculean analytical effort.  The project was the type that any data junkie such as myself dreams about (new, exciting, big challenge and big visibility) and is deathly afraid of (huge risk, big challenge, big visibility), all at the same time. Speakers’ Corner. Employee advocacy is mobilizing trained employees to share company-approved content through employee-owned social channels to engage consumers, peers and family. Prevention is the best cure, but certainly how you respond to a crisis when it presents itself can make all the difference. This is where you engage with communities in volunteering, promote your organization through your allies and stakeholders and tell your story. The Cape Town city centre is a gem of history, many beautiful old buildings being restored by developers and given a new lease on life. Respect the media and injured parties-they are not adversaries. During his early years in academia, he was at the forefront of systems and decision science research, and completed a PhD in Systems Engineering at the University of Virginia. Though Bernie’s career spans a variety of settings – including agency, corporate, trade association, politics and consulting – for the past 15 years he has specialized in employee communications, leadership outreach and social media planning. Since launching a formal social media campaign about two years ago, the practice has been a resounding success, creating a strong following of consumers, customers and other notable external stakeholders and influencers.   Today, we engage with more than six million followers across our Western Union social channels. Today, Steven continues to evolve and apply CSG’s unique strategic approach for the firm’s clients, while forwarding the firm’s culture of responsibility and value creation. søndag 29. november 2020. This helps human readers and crawling search bots find your content. And we do so based on an intimate knowledge of that person. It’s true that many companies start with small pilot programs, but author/pundit Jay Baer said it best: “If your employees aren’t your biggest fans, you’ve got bigger problems than social media.”. Of that there is no doubt! PASSION. 8 – Use a dark font on a white background, because it’s just more pleasant for your eyeballs. Westmeath offers four complementary marketing and communications services:  Advisory Services; Performance Diagnostics; Acceleration Plans and Engagement Services. She holds a bachelor’s degree in Marketing Management and a master’s in Business Administration, with an emphasis on Finance, from the University of New Mexico.