Do people still play Pokémon GO? The first month of Pokémon GO has gone down (and remains) in history as one of the highest-ever grossing single months for a free-to-play game, as well as the highest first month. Your first spin of the day will get you extra items and XP. Pokémon GO is, despite everything, one of the most popular mobile games out there still. Springtime can only mean one thing for Pokémon GO fans — a brand new event. PokéCoins can then be exchanged for power-ups, extra items, and more. Does Pokémon GO make money for Niantic? This year's Pokémon Go Fest will be a virtual gathering. facts. The Series C investment round, taking place in January 2019 was led by later-stage venture capital firm IVP, along with Samsung and aXiomatic Gaming (an e-sports and video game ‘enabler’), among others. 19% of these came from the US, 10% from Brazil, and 6% from India. It utilises the freemium mode that seems to be de rigueur for viral games…and go viral Pokémon GO certainly did! Apptopia Pokémon GO stats showed 60 million monthly active users in June 2017, 20% of which (so 12 million) were active daily. As a Premium user you get access to background information and details about the release of this statistic. Eventos y Especiales; Noticias; Horas Pokémon Destacados Diciembre 2020. It has been rolling out various upgrades over time. A study from Purdue University conducted a study which threw up some troubling Pokémon GO stats, attributing a number of local accidents to the game. In Japan a man was given 14-month sentence after hitting and killing a pensioner while playing Pokémon GO at the wheel – a sentence that was criticised for being overly lenient. We’ve seen Pokémon GO download numbers edge slowly upwards, after a distinct slowdown in the wake of the initial viral phase. when doing something else, be it alone or with friends. And once again, we can look at this as a normalisation after a clearly unsustainable early peak. One particularly beleaguered local police force reported 39 Pokémon GO incidents. It should be noted, however, that this is not a zero-sum game. Pokémon GO revenue is generated in a way somewhat reminiscent of perhaps the best-known free-to-play game, Fortnite, in that in-app purchases, with a few exceptions (raid passes to take part in certain events, for example), do not give gamers any sort of huge advantage – and are certainly not essential for the gameplay experience. In addition to motion controls, the device lights up with a variety of colors, vibrates, and plays sounds. Advertising spending in the U.S. 2015-2022, Research expert covering sports and video gaming, Profit from additional features with an Employee Account. The combination of one of the world’s most-loved gaming brands, with the novelty of new technology, and ideal weather conditions – a particularly clement summer, well-suited to outdoor activity – is an advantageous mix precious few will be lucky enough to ever enjoy. It’s not just kids either, as confirmed by a study from the University of Tokyo, who found that over-40s who play the game walk more than non-players. With Google opening up its Maps API to game developers in March 2018, Niantic would do well to understand this relatively soon – as this most certainly has the potential to open the floodgates in terms of rival AR titles in the medium term. Pokémon GO is free to play, with loads of fun things to do and Pokémon to discover at every turn. While the initial hype and the concomitant headline stats may be a distant memory, the game has clearly been slowly and surely building up a more committed player base through incremental improvements. Revenue figures provide further evidence that the answer to “Is Pokémon GO dead?” is a firm no. Whether it was a disaster or an outlier, the other narrative is one that is more heartening – a story of building up a committed userbase, through incremental improvements in gameplay. Available to download in PNG, PDF, XLS format, Access to this and all other statistics on 80,000 topics from. It was one of the quickest ever games to reach $2 billion. Indeed, Pokémon GO stats from analytics firm Superdata showed that over the course of the month, there were 147 million active users (MAU, so not comparable with the DAU stats). Interestingly, even the coronavirus pandemic hasn’t slowed the flow of Pokémon GO revenue, with mid-March 2020 seeing another post-2016 high, this time for weekly revenue of $23 million. The ideal entry-level account for individual users. At a Pokémon Company press conference in May 2018, it was announced that Pokémon GO downloads totalled 800 million. Pokémon Go (or Pokémon GO) is an augmented reality mobile game developed by Niantic Labs, based on the Pokémon franchise of Game Freak which began to release in July 2016. 2018 figures show the US accounting for 16% of Pokémon GO downloads – again putting into context the low number of US players we see above. Then starts another story. Trainers level 20 and up will have access to this new feature beginning on Tuesday, October 20, 2020, at 1:00 p.m. PDT (GMT −7). A small US survey conducted by Inc. and published in August 2016 found a similar gender split; 59% male and 41% female. To look at it another way, equalising the ups and downs, from launch to April 2019, Pokémon GO brought in an average of $4 million every day. Those with. Time spent playing Pokémon GO vs other top-20 games. Platinum medals! Notwithstanding the number of downloads, we are seeing growth in the MAU. Pokémon GO ist eine weltweite Spielesensation, die mehr als 1 Milliarde mal heruntergeladen und bei den Game Developers Choice Awards als ""Best Mobile/Handheld Game"" und von TechCrunch als ""Best App of the Year"" ausgezeichnet wurde. Pokémon GO users can catch and train the Pokémon, then battle against other users (a relatively recent feature), mimicking the gameplay of the videogame series. Pokémon GO US vs. rest of world downloads, 2018. The explanation, contained in the article, is that Niantic focused on improving the game and listening to its community. Pokémon GO accordingly has brought in increasing amounts of revenue every year since 2017. In its biggest quarter – i.e. Updated: 27 Jun 2018 12:21 pm. in place of your Joy-Con. Extrapolated to the whole US, the death toll may be as high as 256, with a further 29,000 injured (though this would be a pretty harsh conclusion). Get accurate performance estimates for 3+ millions apps in 150+ countries. Pokémon Go encourages you to play regularly by giving you daily and weekly bonuses not just for catching Pokémon but for spinning PokéStops. Ya conocemos los 5 Pokémon Destacados del mes de Diciembre, dentro del evento de la hora destacada de Pokémon GO. Here is every move Sirfetch’d has access to in Pokémon Go. Niantic has been credited with applying changes to make it possible to continue playing Pokémon GO without having to go too far from home. We might also look to the lack of foresight that saw the game wrapped in a series of controversies which might have been avoided with some due diligence and some better awareness of the dangers which come with an AR title – particularly one so very ubiquitous. How many games inspire 200,000 Spotify playlists? Pokémon GO certainly seemed to be an all-conquering phenomenon in its first few months of existence, but the hype died down quickly. 69% of these downloads were on Android (excluding third-party downloads i.e. Another reported a 30-person brawl, while another found a man had invited children to come to his house, claiming he had a lot of Pokémon there. In all, 54% of Pokémon GO 2019 revenue was on Android (excluding China and other third-party Android revenue), and 46% through iOS. By 2020, to still be shocked by this only shows that you haven’t been paying attention. Players can spend real money on PokéCoins, the in-game currency of Pokémon GO. It also stands as further evidence, if we needed it, of the potential of the microtransaction to power a company’s revenue. In terms of game time, it seemed the majority of Pokémon GO players fell into the one to three hours per day category (with 14% falling into the potentially problematic three hours or more bracket). Pokémon GO players might, however, find that these two things in combination will drain a phone’s battery pretty rapidly. The Nianatic blog gives the example an event held in San José saw 7.3 miles of road temporarily closed down and converted into an ‘urban park’ into which Pokémon GO users were invited to catch Pokémon. Interestingly, this is nowhere near as pronounced for revenue as it is for downloads. While that number is not insignificant, it compares unfavourably against the early peak (close to 45 million worldwide). It is unclear whether this was because of unsatisfactory returns, that the gamers were disturbing shoppers, or another reason altogether. Niantic specialises in augmented reality titles, and was originally founded as an internal startup within Google. In total, the research – which covered the height of the app’s popularity – concluded that US physical activity profited by 144 billion by virtue of Pokémon GO. Unsurprisingly, restaurants and cafes were the business categories that profited the most. By April 2019 it had reached $2.5 billion, and six months later, $3 billion. Niantic can take credit for this, having not rested on its laurels or accepted defeat by any means. Pokémon GO usage was not eating into time that would otherwise be spent playing other games or other apps. Again, in the interests of perspective, 5 million daily players still makes it one of the world’s biggest in its category (see above). Apptopia reported in mid-2017 that 57.4% of Pokémon GO players were male – which for a game is impressively close to parity. Kalos Pokémon! This is even more impressive when we consider the apps that it’s up against: Google Play Games, gaming media titan IGN, and – of course – the institution that is Candy Crush Saga. They're called "streaks." Germany occupies the familiar third spot on 4.4%. In July, The Walking Dead: Our World spiked, though by this point interest in Jurassic World had tailed off, thus leaving Pokémon GO untroubled. and Pokémon: Let's Go, Eevee! Horas de Pokémon Destacado Diciembre. Are you interested in testing our corporate solutions? As with downloads we see an incursion into Pokémon GO‘s market share in the summer months. In, Merrill Lynch, und Bank of America. The Poké Ball Plus is a Poké Ball-shaped device that can be used to play Pokémon: Let's Go, Pikachu! What Happened: “Pokemon Go” has player spend revenue of $4.2 billion globally since launching, according to IGN. Download figures listed below suggest this could be the case. admin - 26 de noviembre de 2020. Pokemon Go. Types of businesses visited by Pokémon GO players, August 2016. A teenager was reportedly playing the game when he was shot after breaking into a house to catch a Pokémon in Guatemala – whether we want to hold the game responsible for this is another question, though it very much highlights the dangers of straying into dangerous places while playing the game. As a Premium user you get access to the detailed source references and background information about this statistic. Social features were added to Pokémon GO in June 2018. Pokémon GO had players roaming around parks and streets in the real world in an attempt to capture, train and battle their virtual Pokémon. This was the highest grossing year for the app, and represents the first time an location-based game has managed to log more revenue than in its launch year (albeit it only had half of 2016). The total value of the investment came to $245 million, giving Niantic the expected valuation of close to $4 billion. Update, Insights into the world's most important technology markets, Advertising & Media Outlook This is another example of the game catering to the demands of players, with photo taking proving extremely popular. This represents a 30% increase on the previous year. _____ ENTDECKE DIE WELT DER POKÉMON: Erkunde deine Umgebung und entdecke Pokémon überall um dich herum! During these hours, there's a chance to learn a previously unavailable move for that Pokémon or its evolution, as well as earn some Community Day bonuses. Pokémon GO. Specific stats seem to be hard to come by, but as of late 2017, Pokémon GO also seemed to be offerings ads through push notifications. Pokémon GO is the global gaming sensation that has been downloaded over 1 billion times and named “Best Mobile Game” by the Game Developers Choice Awards and “Best App of the Year” by TechCrunch. Gameplay sees users encountering the eponymous creatures in real-world settings, utilising mobile devices’ GPS. A small majority of gamers played alone, and 68% claimed to most often play while running errands or hanging out – i.e. This, notes Forbes, is in contrast to titles like Candy Crush or Clash of Clans, which make players pay for extra lives or to bypass lengthy waiting times. The below graphic measures Pokémon GO against other popular AR/location-based titles. Then you can access your favorite statistics via the star in the header. Spin every day, and you get an even bigger weekly bonus on the seventh day — including an evolution item. The trend already apparent in August held, and Pokémon GO usage continued to tail off. Not quite a social feature, but an interactive one nonetheless; in September 2018, Niantic announced a nomination program which will allow Pokémon GO users to nominate locations for ‘Pokéstops’ – sites at which Pokémon can be encountered. These microtransactions are not, however, the only way that Niantic has monetised their valuable property. Despite that, the loss of 10 million players in the space of a month is, no doubt, a painful thing to experience. In the US, Niantic were forced to come to a settlement with homeowners who felt harassed by the number of Pokémon GO players looking to gain access to their property. This study set the average age of Pokémon GO players at 29, and found household income averaging $52,430. Players naturally flocked away after the novelty had gone and we saw one of the most successful openings followed almost immediately with one of the most drastic crashes we’re ever likely to see. Another fatal accident involved a nine-year old boy. Apptopia note high ARPU registered by Japan here, with the game not even registering in the top-five by downloads (see above). Pokémon GO revenue stays well above 80% through the year. This compares with 10 Pokémon GO events in 2017. As with July, August 2019 was to represent a standout month, with a revenue of $110 at a higher level than any since 2016. Sämtliche dieser Let's Play Pokémon GO Gameplay Videos mit Tipps und Tricks sind vorrangig in Österreich / Wien (zum Beispiel Schweizergarten, Heldenplatz, Augarten, … If we take a look at monthly revenue figures taking us up to July 2019, we can see the effect of this beginning to take place, after the initial drastic slowdown. Daily Pokémon GO players, July – December 2016. * Forecast. Certainly, some figures will be rightfully kicking themselves and wondering what might have been if they could hold on those numbers, get players addicted, coming back again and again until the game became an essential part of the digital landscape. Based on Sensor Tower data, Variety reports that, cumulatively, Pokémon mobile titles had brought in $2.5 billion as of March 2019. Pokémon GO events over summer included Pokémon GO Fest events in Chicago and Dortmund (60,000 and 85,000 attendees respectively), and Safari Zones in Yokohama and Taipei (150,000 and 327,000 attendees respectively). Once again, we see a picture of steady growth, thrown into obscurity by that electric first month. In its early days, Pokémon GO revenue reached $600 million in revenue within 90 days – faster than any other game had before it (even Candy Crush Saga, which took more than 200 days to reach the same point). Register in seconds and access exclusive features. The top-five countries (the aforementioned plus Mexico and Indonesia) account for very close to 50% of total Pokémon GO downloads. There has been nothing – before or since – says Recode, like the Pokémon GO stats we saw in those first few weeks. These are listed in descending order of market share (left to right). But there remained a core user-base, long-time lovers of the brand, taken by the essential concept of gameplay – of being able to play a Pokémon title in the real world. Following this, we see a sharp tail off, followed by a steadier decline. They also appeared in Washington’s Holocaust Museum and a cemetery in Alabama, while the Auschwitz-Birkenau State Museum was forced to issue a notice telling people not to play the game at the former concentration camp. This task will count as your daily Field Research task. It’s interesting to note that Pokémon GO has the lowest percentage of US downloads out of the top five AR titles. The Poké Ball Plus is a Poké Ball-shaped device that can be used to play Pokémon: Let's Go, Pikachu! Set your Galarian Farfetch’d as your Buddy Pokémon. This is understandable. In terms of Pokémon GO downloads, over 500 million were reported by Niantic as of September 2016. In 2019, Pokémon GO continued to dominate, bringing in 4.4x more revenue than second place Dragon Quest Walk. However slow and steady the download rate may seem, Pokémon GO is still very much dominating the AR category in this respect. On the other hand, perhaps it was simply a freak phenomenon – the right thing at the right time, but never with any prospect of long-term usership. Brazil and India follow, with 9.3% and 8.6% shares respectively. It only got worse from there on in. As mentioned in the above Pokémon GO stats, the title dominates the location-based category of games in terms of downloads. Auf dieser Seite gibt es alle News und Tipps. Indeed, perhaps there was a slightly casual element to Niantic’s approach. Indeed, the revenue generated in that first month still puts it in fifth-place in terms of the highest one-month revenue for a free-to-play games. Back in the spotlight. Pokémon GO was the first major augmented reality smash hit; hopefully some of the harsh lessons learned in tragic circumstances will be taken into consideration by other makers of AR games. Location-based advertising, for one thing, is a potentially massive future industry, through which Niantic could stand to make a killing – with the crucial advantage that it is tied to an established game (games being increasingly influential in the app space) based around a well-loved brand. Number of active users of Pokémon Go worldwide from 2016 to 2020, by region (in millions) [Graph]. Do people still play Pokémon GO? On average these players spent $11.30 at the businesses they visited while playing. Slowly, but surely, Niantic improved the game for this core player base, adding in the features that they wanted, and ironing out the bugs. For the answers to these questions and more, read on…, App Annie, Sensor Tower, Apptopia, Sensor Tower, Sensor Tower, Despite the drama of the early peak and equally dramatic drop off afterwards, there was still some steam in the game. At the end of 2018, Forbes expressed shock that Pokémon GO had generated as much revenue as it had, despite having fallen off the radar of popular culture. New, Figures and insights about the advertising and media world, Industry Outlook In one county in Indiana alone, researchers calculated the game may have been responsible for two deaths, 31 injuries, and nearly $500,000 in damage to vehicles. As of March 2017, there were 35,000 sponsored Pokémon GO locations. Pokémon GO users can catch and train the Pokémon, then battle against other users (a relatively recent feature), mimicking the gameplay of the videogame series. Leading Android apps worldwide 2020, by revenue, Leading gaming apps in Google Play worldwide 2020, by revenue, Most popular gaming related apps in the U.S. 2019, by audience, All-time best selling console games worldwide 2020, based on unit sales. This was the product of a partnership between Niantic VivaCalleSJ. Here are the steps you need to follow to get Sirfetch’d in Pokémon Go. Yes, but perhaps not so much in the US as elsewhere, it seems. AR is still a nascent field – the stuff of science fiction a few years ago. Over 2019, Pokémon GO brought in $894 million in revenue. Perhaps we’ll never be able to talk about Pokémon GO without reference to the summer of 2016. Pokémon GO is an augmented reality game tied in to Nintendo’s best-selling Pokémon game and film/television empire. In the future, parents will have the option to toggle this feature on for Niantic Kids accounts. Caleb Potts. By Jordan Oloman . Pokémon GO is an augmented reality game tied in to Nintendo’s best-selling Pokémon game and film/television empire. Niantic is raising Pokémon Go’s level cap from 40 to 50, and players will need to complete all-new Level-Up Research tasks to increase their trainer’s level. It should be noted that a year before, a ‘Safari Zone’ event sold out in less than a minute at one of the Pokémon GO locations which would no longer host sponsored Pokéstops (Amstelveen), so there is a market for the game in the location. The US, as tends to be case with US-developed apps, is the leading source of revenue for Pokémon GO, accounting for 38% of total revenue. It’s not just the US; in the UK the police logged hundreds of Pokémon GO incidents in the first month of its release. This was not the case throughout the year – we can see a huge spike for Jurassic World Alive in May and June, which alongside other titles pushed Pokémon GO‘s market share to around the 50% mark. Pokémon Go features and experiences that can be enjoyed in individual settings … based on the current global health situation." Since the initial crash, however, Niantic has shown that it is possible to cultivate long-term value in a seeming fad, by listening carefully and catering to the needs of your community. For players who want to enhance their Pokémon GO experience even more, certain items and features can be accessed via in-app purchases. _____ UNCOVER THE WORLD OF POKÉMON: Explore and discover Pokémon wherever you are! You can opt out anytime. Apptopia Pokémon GO stats show that the greatest share of downloads by volume (all time) come from the US (as of September 2018), which accounts for 21% of Pokémon GO downloads. While we must take this with the necessary qualification that this was a unique time, it’s worth noting the power of a game/app to give this injection of life to local businesses. On the other hand, it is certainly possible that other markets have come to be more prominent in terms of user numbers the game’s domestic one. This is based on Sensor Tower data. That’s some way off the top earners, and there is a significant gap between the top and bottom earners in the top-10. And finally, a Pokémon Company Singapore press factsheet indicates that as of the end of March 2019, Pokémon GO downloads crossed the 1 billion threshold. This could potentially be worth $75-250 million in extra revenue to Niantic. Finishing behind apps of this calibre is certainly no great shame. Actually, it seems no. At CES 2017 (January of that year), Niantic revealed that Pokémon GO players had collectively walked 8.7 billion km between them – the length of the Solar System. Encounter wild Pokémon and rack up 10 Excellent throws Daily active Pokémon GO users, first weeks. China), and 31% on iOS. These include weather-based gameplay, missions, and social features (including a much-coveted versus mode), as well as simply adding more Pokémon to catch. Not just for Niantic; Nintendo’s share price fell by 3% as a consequence, despite it not actually being a Nintendo product – something which at one point Nintendo was forced to remind investors. Pokémon GO Revenue for this legendary month came in at a total of $206.5 million. POKÉMON GO: Counters for how to beat Sierra during October 2020 Instead it was converting non-mobile time into mobile time, making people spend more time using their mobile devices – a fascinating insight into what might be possible, with the right combination of factors, for an app. While the criticism of a game from the authorities can be the confirmation of its place in the canon, some of the negative press connected with Pokémon GO is a good deal more problematic (see Pokémon GO controversies below). In 2020, Pokémon Go player spending hit one billion U.S. dollars worldwide. Certainly, there have been some reports of businesses discontinuing these ads. For February's Community Day, Trainers are able to get even more involved, as they can vote to decide the featured Pokémon for the month. For just a few hours each month, you can encounter a special Pokémon in the wild. Marketplace | News & Insights | Data | Events, weather-based gameplay, missions, and social features, 500 million were reported by Niantic as of September 2016, University of Tokyo, who found that over-40s who play the game walk more than non-players, 2020 will see these events being spread out, This was the product of a partnership between Niantic VivaCalleSJ, Niantic has also partnered with Big Heritage, Niantic announced a feature in development called ‘GO Snapshot’, Auschwitz-Birkenau State Museum was forced to issue a notice telling people not to play the game at the former concentration camp, A teenager was reportedly playing the game when he was shot after breaking into a house to catch a Pokémon in Guatemala, in the UK the police logged hundreds of Pokémon GO incidents in the first month of its release, 14-month sentence after hitting and killing a pensioner while playing, who called the process of trapping Pokémon animal cruelty, SuperData proposing a figure of $176 million, Starbucks and Sprint Stores are among the more high-profile clients, 500 million people had visited sponsored Pokéstops, Unibail-Rodamco chain of malls in the Netherlands would no longer host sponsored Pokémon GO locations, The total value of the investment came to $245 million, Location-based advertising, for one thing, is a potentially massive future industry, Google opening up its Maps API to game developers in March 2018, In both 2017 and 2018, the US accounted for 33% of, 2.7 million attendees of Niantic live events over 2019 (, US daily players fell to 5 million by December 2016 (, Reportedly, May 2018 was the best month since the game’s launch, with 147 million monthly active, Pokémon GO 2019 revenue 4.4x greater than, Social features were launched in June 2018; by September of that year, 113 million connections had been made, with 2.2 billion gifts sent between friends (, In the first month of release, 290 UK crimes were connected with, A study from Purdue University found that two deaths, 31 injuries, and $500,000 in vehicle damage could be blamed on the game in a single county in Indiana (. In terms of daily US iOS revenue, Pokémon GO currently ranks seventh, bringing in around $440,000 per day. The app, then, has two stories: one of initial mega hype, then one of steady, organic and, dare we say, sustainable growth? While it would be hard to replicate the success, we can certainly learn from some of the mistakes made. Pokémon Go is a 2016 augmented reality (AR) mobile game developed and published by Niantic in collaboration with The Pokémon Company for iOS and Android devices. Of this, Pokémon GO revenue accounts for $2.45 billion. It was also the most downloaded, topped the most international charts, and grossed $100 million in a mere 20 days. The incredible traction gained in that first few weeks will last long in the memory as one the greatest splashes in the history not just of mobile gaming, but apps as a whole. That’s not to mention the possibilities of location-based advertising. Learn more about how Statista can support your business. Monthly revenue for these titles at this time came to $58 million. It is unclear how many of these continue to have deals with Niantic in the aftermath of dipping user numbers. Chart. This also seems to be case in terms of non-ad revenue, for which it claimed a kingly 92% of revenue in December 2018. These revenue figures take into account both iOS and Android revenue stats. Profit from additional features by authenticating your Admin account. Pokémon Go raises level cap in huge new Beyond update Seasons! As soon as this statistic is updated, you will immediately be notified via e-mail. This was not the most problematic Pokémon location, however. Niantic said it’s updating its games like Pokémon Go, Harry Potter: Wizards Unite, and Ingress so that they can record your indoor activity and link … The paper found that Pokémon GO players increased their baseline daily step count by 25% (1473 steps) on average. As one of the most prominent early pioneers, Niantic potentially are sitting on a goldmine of rich data. 2020 will see these events being spread out, due to restrictions imposed by the coronavirus pandemic. It suggested that instead of trying to “catch ‘em all”, as the game’s tagline goes, users should try to “free ‘em all”…. Die App Pokémon GO machte im Sommer 2016 ein Versprechen wahr, das man uns gegeben hatte, als wir Kinder waren. To finish on a lighter-hearted note, in August 2016 a Norwegian politician – the leader of the Liberal Party no less – was caught playing Pokémon GO during a parliamentary hearing. This might even be a modest estimation, with SuperData proposing a figure of $176 million of Pokémon GO revenue in August 2019. Gameplay sees users encountering the eponymous creatures in real-world settings, utilising mobile devices’ GPS. We might note the peak of close to 45 million daily active users worldwide, reached around two weeks after launch. Corporate solution including all features. You read that right. 99% of this revenue is estimated to come from Pokémon GO. Pokémon Go has implemented a cool down timer to help combat this problem by preventing players from taking back a cleared spot for several minutes after the attack has ceased. As we’re looking at market share here, it’s unclear what the implications are for the total size of the market; whether these titles are eating into each other’s market share, or simply greatly increasing the total number of downloads of AR/location-based games. Again, we might see a parallel with Fortnite here, where various seasons, tie-ins, and special tournaments help keep gameplay varied. Or on the other hand, developers looking to target the US market would be better off trying to make a different sort of app. To reach this point from launch took 811 days. This included placing 120 Pokémon GO locations in the historic city of Chester in the summer of 2017. According to comScore Pokémon GO stats relating to early 2017, 60% of the audience were aged 18-34 (it calls them Millennials, but we might argue a fair swathe of these would be Gen Z also if we go by the 1981-1996 measure). It’s also worth noting, that for obvious reasons, the summer months seem to be best opportunity to claim a share of the market for newer titles. Despite carrying the name of one of Nintendo’s marquee titles, Pokémon GO was developed by San Francisco-based game developer Niantic. This was despite its launch being staggered, with its Japanese release not occurring until over two weeks following the general release. Pokémon GO's April Community Day will feature the Psychic-type Pokémon Abra.This event starring the elusive Psi Pokémon will take place Saturday, April 25, 2020, from 11:00 a.m. to 5:00 p.m. in your local time zone—three hours longer than a usual Community Day! During the height of Pokémon GO usage, the game registered some strong stats related to getting people to visit local businesses. Niantic reported later in summer that they had seen a 35% increase in Pokémon GO usage, starting from this May bump. Overview and forecasts on trending topics, Key figures and rankings about brands and companies, Consumer insights and preferences in various industries, Detailed information about political and social topics, All key figures about regions and countries, Everything you need to know about Consumer Goods, Identify market potentials of the digital future, Technology Market Outlook